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Fever Tree Tasting

October 7 | 3:00 pm - 4:00 pm

It all began in 2003 with a meeting of minds and one simple premise: if three quarters of your G&T is the tonic, wouldn’t you want it to be the best?

Their co-founders Charles and Tim, working in different parts of the drinks business, had both spotted that premium spirits were growing quickly, fueled by consumers’ increasing awareness of the provenance of what they ate and drank.

However, this growing interest in premium food and drink had seemed to neglect mixers, a crucial element of the drinks industry that remained flat. It struck them both as extraordinary that people were paying a good deal of money for a high-quality spirit, yet had no choice but drown it with a poor-quality mixer.

Since they put the lid on their first bottle of Premium Indian Tonic Water, they haven’t wavered in their single-minded mission to bring quality, flavour and choice back to mixers.

Innovation remains at the heart of Fever-Tree and they’ve developed a range of tonic waters that perfectly complement the varied flavour categories of gin. They’ve found three incredibly diverse varieties of ginger that, together, create a remarkably deep, fresh and true taste, which they’ve used to make a selection of ginger ales and ginger beer. They’ve developed a recipe for cola using Madagascan vanilla with the single purpose: to bring out the best in dark spirits, like whiskies and rum. They have lemonades using the finest, naturally sourced ingredients and a beautifully simple soda water too.

Their story is about going to the ends of the earth in pursuit of the best and, the most exciting thing is, they’ve only just scratched the surface.

Details

Date:
October 7
Time:
3:00 pm - 4:00 pm